Discover the All-New Fujifilm X-half at Mike’s Camera!
Have you wondered how the new Fujifilm X-half could become your go-everywhere imaging solution?
Join Fujifilm Technical Specialist Mike McDonald in Colorado and Ben Hecht in California for an exclusive hands-on event that explores the creative possibilities of Fujifilm’s latest digital “film” camera.
During this interactive session, Mike and Ben will walk you through the features, design philosophy, and shooting advantages of the X-Half — a camera that perfectly bridges classic Fujifilm style with modern performance. Learn about its unique half-frame format, film simulation modes, and compact form factor that make it a dream companion for photographers who want to capture life on the go.
Then, take your experience to the streets!
Twenty lucky participants can join Mike and Ben for a FREE Street Photography Photo Walk, where you can test-drive the X-Half in real-world conditions. Fujifilm will be providing loaner cameras, so all you need to bring is your own SD card to save and take home your images from the day.
Whether you’re a Fujifilm fan, a street photography enthusiast, or just curious about this new creative tool, this event is the perfect way to get inspired and connect with fellow photographers.
Spots are limited — signup early to reserve your place!
Valid Drivers License and credit card required for Loaner Camera use.
Meet Mike McDonald

Join Fujifilm’s Mike McDonald for a hands-on experience where you’ll get to try out the latest Fujifilm cameras and lenses in the real world. With a background in video production and a passion for environmental portraiture, Mike brings both technical know-how and creative energy to every event—making it easy and fun to explore new gear, ask questions, and sharpen your skills no matter your experience level.
Meet Ben Hecht

Ben is a Los Angeles based photographer and cinematographer working in the entertainment industry for the last decade. His passion is street and travel photography with a long history of photographing concerts and set stills. Ben has been shooting Fujifilm cameras for 2 years and has been working as a camera technician for the last year and a half.

Schedule of COLORADO Fujifilm X-Half events!
Friday October 24 - Mike's Camera Boulder
- 2:00pm to 5:30pm - X-Half Counter Q&A
Saturday October 25 - Mike's Camera Denver
- 10:00am to 2:30pm - X-Half Counter Q&A
- 3:00pm to 5:00pm - X-Half Photo Walk
- Meet in front of Union Station in Denver at 3pm.
CLICK TO REGISTER FOR FREE Colorado X-Half Photo Walk
Schedule of CALIFORNIA Fujifilm X-Half Look events!
Tuesday November 11 - Mike's Camera Menlo Park
- 10:00am to 2:00pm - X-Half Counter Q&A
- 3:00pm to 5:00pm - X-Half Photo Walk
- Meet at the Menlo Park Store at 3pm.
CLICK TO REGISTER FOR FREE Menlo Park X-Half Photo Walk
Wednesday November 12 - Mike's Camera Dublin
- 10:00am to 2:00pm - X-Half Counter Q&A
- 3:00pm to 5:00pm - X-Half Photo Walk
- Meet at the Dublin Store at 3pm.
CLICK TO REGISTER FOR FREE Dublin X-Half Photo Walk
Thursday November 13 - Mike's Camera Sacramento
- 10:00am to 2:00pm - X-Half Counter Q&A
- 3:00pm to 5:00pm - X-Half Photo Walk
- Meet at the Sacramento Store at 3pm.


